The Agency compared the state of consumers around the world. According to analysts, 58% of consumers in the world estimate their financial position better than five years ago.
The source of the photo: freepik.com
In Russia, this figure is 34%, which is more than five years ago. However, in the Russian Federation there increased the number of those who said that they lived worse in terms of finance - 38%. 28% of consumers believe that nothing has changed for five years.
Globally, consumers in the Asia-Pacific region feel most confident: 70% report that they are in a better position than five years earlier. In Europe, only 37% of consumers say they are currently in a better financial position.
In general, the mood and assessment of EU consumers are similar to the Russian - here 31% of consumers note that their financial situation has deteriorated and 32% say that everything is the same.
Source : Nielsen-2018
By the way, in Latin America 50% of consumers say that they began to live better, in Africa this figure is 52%.
Seven of the most positive assessments of consumers were made in Asia, six of the most negative - in Europe.
The list of top 10 countries whose consumers evaluate their position better than 5 years ago:
Among the top 10 countries where consumers say that their situation has become worse for the five-year plan:
Рынки Азии: великие ожидания