Ilya Krasilshchik: Yandex.Lavka will expand the own brand

Источник: The DairyNews
Tigran Khudaverdyan, Managing Director of Yandex group and Ilya Krasilshchik, Head of Yandex.Lavka during the big conference, talked about the development of the delivery service, writes The DairyNews. It is expected that the service will expand the range of its own brand, writes The DairyNews.

‘Yandex.Lavka has an important property - you can build a cheap successful delivery service only if there are a lot of small warehouses of this service in the city. So that it would take a maximum of 10 minutes walking to get to the user. Otherwise, the long mileage affects the cost of delivery. Success requires a huge audience. We launched Yandex.Lavka because we understood that we have a large audience that has already linked its card to Yandex, already uses the service, and we can solve the problem of "chicken and eggs", - said Tigran Khudaverdyan.

Ilya Krasilshchik, Head of Yandex.Lavka said that the service in Moscow is currently testing robotic delivery of goods by "Rover" - a robot courier. The service continues to evolve and fix bugs.

‘There is a situation when you can't guarantee quality - these are "things in themselves". For example, watermelons. We took and pasted a sticker on them - if the watermelon is tasteless - we will correct it. We are not perfect and we are ready to correct and work with receiving complaints,’ said Ilya Krasilshchik.

According to the Head of the service - making own brand, the service focused on collecting products that are most liked by the employees themselves in terms of quality.

‘We collected ice cream, milk, eggs, and water under own brand, and this is just the beginning,’ summed up Ilya Krasilshchik.

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12.10.2021
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