Ekoniva has signed a contract for the supply of 13 batches of dairy products to China
In China, the image of goods fr om Russia is very high, so local residents almost immediately fell in love with EKONIVA milk. Buyers were also satisfied with the price, from 9 to 12 yuan per liter on average. (author: approximately from 105 to 135 rubles). It is worth reminding that for the first time, the ultra-pasteurized milk of the company in a package of 1000 ml TBA Slim Cap appeared on the shelves of Chinese stores in August 2020.
‘The first batches of EKONIVA milk were delivered to the Chinese port of Dalian,’ says Ildar Rakhmatulin, the leading export manager of EkoNiva-Food Products. ‘Initially, the products were sold in stores in the north-eastern part of China – in the cities of Harbin, Heihe and the provinces of Heilongjiang, Jilin and Liaoning. Now we are expanding the geography of sales. In the near future, our milk will appear in retail outlets all over the east coast of China from north to south.
Contracts have been signed with major Chinese distributors for the shipment of 13 batches of milk by mid-May. They will be delivered to the ports of Dalian, Shanghai, Tianjin, Changsha.
‘A preliminary agreement was reached on the monthly supply of 50 batches of the product – more than a thousand tons of milk per month,’ continues Ildar Rakhmatulin. Milk consumption in China is growing rapidly. The country is an excellent market for milk at a good price.
Cargo transportation to China is still carried out by sea, which takes about 40 days. Very soon, it is planned to start using railway logistics. This delivery method will significantly save time and allow us to expand the dairy range. Chinese consumers are interested in whole milk in a package of 0.2 liters, long-term yogurt, milk powder in packages of 500 g.
The development of foreign markets is a strategically important task for the company. It is planned to gradually increase the volume of exports of dairy products. China is a large and promising market, wh ere there is a place for delicious and healthy dairy products "EKONIVA".
Tatyana Ignatenko, EkoNiva-Media News Agency